SendGrid in your communication process – not just a delivery service without operational feedback.
Connect SendGrid – Customized and Seamless
SendGrid (Twilio SendGrid) is one of the largest email platforms in the world – specializing in transactional and marketing email delivery with high deliverability rates and extensive tracking. Companies use SendGrid to reliably deliver order confirmations, password resets, status notifications, and newsletters. For operationally complex companies, SendGrid is relevant because email communication plays a role in nearly every business process – and deliverability has a direct impact on customer experience and operational workflows. We integrate SendGrid into custom enterprise software. No off-the-shelf standard connection, no plugin with limitations – but a tailored integration that fits exactly with your processes and your system.
What We Connect
| Integration Possibility | |
|---|---|
| 🔄 | Automatically send transactional emails from the system – confirmations, notifications, status updates |
| 📊 | Centrally capture delivery rates, opens, clicks, and bounces and display them in reporting |
| 📄 | Centrally manage email templates and dynamically populate them with company data |
| ⚡ | Event-driven workflows via SendGrid Event Webhooks – e.g., update contact on bounce, create task on click |
| 🔗 | Continuous connection to CRM, ERP, order management, accounting, and other systems |
How the Integration Works
We work directly with the SendGrid v3 API – Mail Send, Templates, Contacts, and Event Webhooks. The integration is developed as a fixed part of your Operating System – no third-party middleware, no workarounds. What this means in practice:
| 🏗️ | Custom connection – built for your processes, not for the average |
| 🔄 | Automatic data flow – no manual sending, no separate recipient lists |
| 🗄️ | A single data source – sending data and recipient reactions flow into your central system |
| 🛡️ | Secure and GDPR-compliant – SPF/DKIM authentication, encrypted and documented |
Typical Use Case
An e-commerce company with 45 employees sends 500 transactional emails daily – order confirmations, shipping notifications, return information. The dispatch is handled via an in-house mail server with unreliable delivery rates. No one knows whether an email has arrived – until the customer inquires.
With the integration, the Operating System sends all transactional emails via SendGrid. Delivery issues are detected in real-time, and bounces automatically update the contact status. Each email is documented and traceable in the process. Email delivery transforms from a technical side issue to a monitored operational function.
Part of Your Operating System
SendGrid is one of the most reliable email platforms worldwide. But when used in isolation, it remains a delivery service without operational context. Only as part of an integrated system does SendGrid unleash its full potential – when emails arise from business events, delivery problems trigger processes, and all email communication converges in a single source of truth. We develop AI-powered Operating Systems for operationally complex companies. The SendGrid integration is one component of this.
